Cushon snags new CFO, leveling up their fintech C-suite power.

  • Fintech Cushon hires Ellen Louw as Chief Financial Officer amid business growth following its recent acquisition by NatWest Group.
  • Louw, with a background in financial services and experience in growth and digital transformation, will drive the company’s growth plans and manage its finances.

Workplace pension and savings fintech Cushon announced the appointment of Ellen Louw as its new Chief Financial Officer (CFO). The announcement comes at a time of rapid growth for the business, following its acquisition by NatWest Group earlier this year.

Ellen Louw brings a wealth of industry experience to her role at Cushon. She previously worked as the Commercial Finance Director at Reach plc and was a key player in significantly growing the company’s registered customer base. She also spent 11 years in various senior roles at American Express and held the position of Head of Commercial Finance & Corporate Development at money transfer fintech WorldRemit.

As CFO, Louw will be responsible for driving Cushon’s ongoing growth plans and managing the company’s financial actions. Her team is expected to play a crucial role in delivering corporate commitments for both Cushon’s executive committee and its shareholders.

Ben Pollard, founder and CEO, Cushon expressed optimism about Louw’s appointment, citing her expertise and years of industry knowledge as invaluable assets to the company’s aspirations for member enhancement and outcome delivery.

In June, NatWest Group acquired a majority stake in Cushon following approval from the Financial Conduct Authority (FCA). This acquisition has subsequently facilitated Cushon’s growth strategy, stimulating significant scaling in its product, engineering, and growth teams.

Moreover, Cushon has exhibited a commitment towards being an environmentally conscious company. In October, it announced plans to reduce the carbon emissions financed by its default fund by 80% by 2030. Subsequently, in November, the company became the latest signatory pledging to allocate at least 5% of its default funds to unlisted equities by 2030 as part of the Mansion House Compact.